Wind River unveils market-specific platform strategy, new pricing model

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Nov. 01, 2002

Alameda, CA -- (press release excerpt) -- Wind River Systems today unveiled a set of market-specific integrated embedded platforms along with a new enterprise-wide, subscription based licensing model. The market-specific integrated embedded platforms introduced today are . . .

Wind River Platform For Consumer Devices (Platform CD) -- an embedded enterprise Platform for digital consumer device development. End applications include digital imaging devices, broadband access, interactive digital TV and multimedia information appliances. Platform CD includes features commonly required in consumer products such as graphics, Web services, wireless Internet access security and management. Additional information on this platform is available here.
Wind River Platform For Industrial Devices (Platform ID) -- enables a broad variety of industrial applications. End applications include robotics, medical equipment and test and measurement equipment. Platform ID integrates advanced industrial connectivity including DCOM and CAN, graphics, management and industrial network access. Additional information on this platform is available here.
Wind River Platform For Network Equipment (Platform NE) -- enables rapid development of reliable network infrastructure equipment. End applications include application concentrators, DSLAMs, multi-service switches, and wireless base stations. Platform NE includes an advanced routing stack, management, Layer 3 technology, and remote access. Additional information on this platform is available here.
Wind River Platform For Server Appliances (Platform SA) -- enables developers to build server appliances and storage networking devices quickly and easily. End applications include dedicated servers, network attached storage (NAS), storage area networks (SAN), Web caches, load balancers and security equipment. PlatformsA has the capability to run Linux applications and integrates security, management, advanced networking, and high performance file systems. Additional information on this platform is available here.
Wind River Platform For DO-178B (Platform DO-178B) -- enables the development of safety and mission-critical systems for aerospace and defense. End applications include flight management and control systems, nuclear plant controls and weapons systems. Platform DO-178B is ideal for applications that must meet RTCA/DO-178B and EUROCAE/ED-12B certification standards and features a certifiable RTOS.

The integrated embedded platforms integrate a set of Wind River's operating systems, tools, connectivity software, and management features, along with reference hardware and service credits to provide a complete foundation tuned to the specific requirements of a vertical market. The platforms also include extensive source code.

Wind River is also introducing a new, flexible, subscription-based model, with per-seat pricing. The model is site, architecture, host, and project independent and includes updates and upgrades annually, making it easier for customers to standardize on a Platform across the enterprise. Customers also receive service credits that include on-site consultations, education or training. Depending on the market-specific integrated embedded platform, pricing will vary per developer seat. Volume discounts are also offered.

Wind River currently holds more than 30 percent market share of the commercial embedded software market. New research, which includes commercial and in-house embedded software development, places the market opportunity at $23 billion. With the introduction of Wind River Platforms, the company plans to further extend its leadership position by accelerating the market shift from in-house development to commercial software adoption.

The five new platforms will be available for customer shipment in the coming month. Additionally, Wind River plans to roll out other market-specific integrated embedded platforms for each of its vertical markets.

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